
RAK Ceramics Advertising Campaign
Project Overview
I created a comprehensive advertising campaign for RAK Ceramics to promote the opening of their London hub in Farringdon during Clerkenwell Design Week, where they were the main sponsors.
I created a comprehensive advertising campaign for RAK Ceramics to promote the opening of their London hub in Farringdon during Clerkenwell Design Week, where they were the main sponsors.
Campaign Elements
• Digital: HTML emailers, website banners, social media videos.
• Print & Outdoor: Bus ads, London Underground 12 sheets, DG digital boards, and escalator digital ribbons.
• Digital: HTML emailers, website banners, social media videos.
• Print & Outdoor: Bus ads, London Underground 12 sheets, DG digital boards, and escalator digital ribbons.
Impact
The campaign successfully reflected RAK Ceramics’ brand, driving attention and attendance to their event during the UK’s leading design festival.
The campaign successfully reflected RAK Ceramics’ brand, driving attention and attendance to their event during the UK’s leading design festival.




