ACCA Learning Partners Video
Project Overview
Commissioned by the Association of Chartered Certified Accountants (ACCA), this promotional video was created to encourage organisations to become official ACCA Learning Partners. The video strategically highlighted the key benefits of the partnership—including access to resources, recognition, and support—to inspire prospective partners to join the ACCA network. Tailored messaging and engaging visuals helped reinforce ACCA’s mission of advancing global accountancy standards while building strong industry partnerships.
Commissioned by the Association of Chartered Certified Accountants (ACCA), this promotional video was created to encourage organisations to become official ACCA Learning Partners. The video strategically highlighted the key benefits of the partnership—including access to resources, recognition, and support—to inspire prospective partners to join the ACCA network. Tailored messaging and engaging visuals helped reinforce ACCA’s mission of advancing global accountancy standards while building strong industry partnerships.
Role & Responsibilities
- Storyboarding & Creation: Led the storyboarding and production of the video, ensuring a compelling narrative that resonated with the target audience.
- Brand Alignment: Worked closely with the ACCA team, meticulously following their brand guidelines to ensure the video accurately reflected ACCA’s values and mission.
- Storyboarding & Creation: Led the storyboarding and production of the video, ensuring a compelling narrative that resonated with the target audience.
- Brand Alignment: Worked closely with the ACCA team, meticulously following their brand guidelines to ensure the video accurately reflected ACCA’s values and mission.
Impact
The video successfully inspired viewers to take action and register for their exams, reinforcing ACCA’s commitment to supporting professional development across all walks of life.
The video successfully inspired viewers to take action and register for their exams, reinforcing ACCA’s commitment to supporting professional development across all walks of life.
